Why does AC circuit analysis use complex notation?

AC voltages and currents are sinusoidal.  A typical signal looks like V(t) = V0_realcos(ωt + φ).
Sinusoids are annoying to differentiate and integrate repeatedly.  But complex exponentials behave nicely, dexp(iωt)/dt = iω exp(iωt).  Therefore we represent a sinusoid by a complex exponential,
V(t) = V0exp(iωt), V0 = V0_realexp(iφ),
use the math to do the work, and then take the real part at the end.  This turns calculus into algebra.

The complex‑number method only works because AC circuits are linear systems.
Resistors obey V = IR, Inductors obey V = LdI/dt, Capacitors obey I = C dV/dt.  All of these relationships are linear differential equations.  When you replace d/dt with multiplication by iω, they become linear algebraic equations

Because the system is linear superposition works, impedances add like resistances, Kirchhoff's laws apply directly to the complex amplitudes (phasors).  For nonlinear systems (diodes, transistors, saturation) this method does not work.

Complex notation is a "transform", a representation. Be cautious in the following scenarios.